Hootsuite vs Tweetdeck

When looking for a platform to manage all your social media content, the likelihood of you coming across Hootsuite and Tweetdeck is extremely high. Both tools operate similar in managing social media content - so how exactly do you choose which one is right for you?

I've been using Tweetdeck for quite some time, but since discovering Hootsuite, it was like a new universe opened up to me. Let's go on to exploring the differences between the two:

Let'sss get ready to rummmmmbbbbbble!

Hootsuite:

• You can access and manage various pages of your Facebook account.
• Google+, Foursquare, LinkedIn, Myspace including various other social networks can be set up via Hootsuite.
• Functionality to create teams to work on projects.
• Basic analytics to create custom reports.
• The service is free, however, you are given the option of upgrading to Pro account at a fee.
• Allows for social media scheduling

Tweetdeck:

• ITS FREE :)
• A custom stream to see activity from those you follow or who follow you.
• Because Tweetdeck is a Twitter application, you are not able to access the various social media platforms that Hootsuite allows for.
•  Similar appearance to Twitter’s native interface. Very user friendly and appealing to the eye

Even though Tweetdeck seems much more user-friendly, it might not necessarily be your better option when managing multiple accounts. So, in my opinion, the owl wins the battle and completely knocks the blue birdie out.

All in all, it depends why you need these two tools. If you're a casual twitter and Facebook user, Tweetdeck would be your best option. If you are required to manage various social media platforms and prefer a more intergrated approach, then Hootsuite is definitely the tool for you.

Did you know?
Tweetdeck, originally developed by Iain Dodsworth to manage Twitter and Facebook accounts, was purchased in 2011 for £25million by Twitter.

HootSuite was invented in 2008 by Ryan Holmes in 2008 as Brightkit, to manage multiple social media networks for his digital services agency. Well received by other businesses, it was renamed Hootsuite in 2009.